Brand Management Quotes

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Need inspiration? Check out the quotes related to brand management below:

Branding demands commitment; commitment to continual re-invention; striking chords with people to stir their emotions; and commitment to imagination. It is easy to be cynical about such things, much harder to be successful.”

– Sir Richard Branson

All of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called You.

– Tom Peters in Fast Company

A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.

– Jeff Bezos

A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.
– Seth Godin

If I lost control of the business I’d lose myself–or at least the ability to be myself. Owning myself is a way to be myself.

– Oprah Winfrey

If you’re not branding yourself, you can be sure others do it for you. 

– Unknown

A great brand is a story that’s never completely told. A brand is a metaphorical story that connects with something very deep – a fundamental appreciation of mythology. Stories create the emotional context people need to locate themselves in a larger experience.

– Scott Bedbury – Nike, Starbucks

Too many people overvalue what they are not and undervalue what they are. 

– Malcolm Forbes

Absorb what is useful, reject what is useless, add what is specifically your own. 

– Bruce Lee

The more you like yourself, the less you are like anyone else, which makes you unique. 

– Walt Disney

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